November 30, 2022

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First Dolby Atmos Car Audio System Coming to Mercedes-Benz/Maybach

4 min read

Dolby Atmos 1st arrived out in motion picture theaters in 2012, bringing a literal new dimension (peak) to encompass sound. Audiences swooned. Before long immediately after, the immersive encompass format made its way into AVRs (Audio/Video Receivers), household speakers and soundbars. It even became offered on headphones (though the jury is continue to out on regardless of whether that was a very good thing). And before long, many thanks to Mercedes, Apple Songs and Burmester, Dolby Atmos will be available in your vehicle. Nicely as extensive as your car is a higher-close Mercedes or Maybach with the best of the line Burmester audio system that is.

Mercedes-Benz announced this 7 days that the business is now supplying Dolby Atmos encompass seem in a assortment of its leading car designs, permitting the driver and travellers to practical experience a expanding catalog of tunes in entirely immersive encompass seem. It will be the 1st automotive sound process to involve Dolby Atmos.

Why Does This Issue?

As competitiveness heats up in the automotive marketplace, lots of luxurious automotive brands have partnered with high-conclusion audio businesses to present a really partaking and pleasant audio practical experience in just the vehicle. It is also a way for the two brands to extend their viewers and their sector share and provide something exceptional to their buyers. I call this pattern “Performance Auto Satisfies Performance Audio.”

This is not just new. Lexus partnered with high-stop audio company Mark Levinson for the company’s LS300 sedan all the way back in 2000. But lately a lot more founded substantial-finish audio brands have been partnering with luxurious auto makers to give excellent sounding co-branded audio devices. Bowers and Wilkins has presented branded audio devices for Volvo and BMW, Bang & Olufsen is in Audi, Italian speaker make Sonus faber supplies the seem technique for the new Maserati Grecale SUV (a system that sounds totally fantastic) and their sister firm McIntosh delivers the audio procedure for the most up-to-date significant-finish Jeeps. But this process from Burmester for Mercedes has bragging rights as the 1st to include Dolby Atmos. And bragging rights are significant for some men and women shelling out 6 figures on an automobile.

According to Daimler AG (parent corporation to Mercedes-Benz), Dolby Atmos will be created into the optional Burmester high-stop 4D and 3D seem technique as properly as integrated into the Mercedes-Maybach and soon afterwards in the Mercedes-Benz S-Class, turning the Mercedes-Benz autos into digital “concert halls on wheels.” Powered by a complete of 31 loudspeakers and 8 sound transducers, also acknowledged as exciters, which will also be mounted into the seats, audiophiles will obtain a really immersive sound expertise as they just take the wheel of (or just take a seat in) their picked automobile.

Burmester Car Audio Speaker in Mercedes
Mercedes has partnered with Burmester to produce the initially automotive audio system that supports Dolby Atmos immersive tunes.

These “exciters” virtually place a bump in your rump as they translate deep bass strength into tactile vibrations in the seats. This method has been made use of for following-marketplace household theater and gaming chairs for yrs as a way of escalating the effects and realism of lower bass.

“Our customers rightly expect the highest level of music pleasure in a Mercedes-Benz car or truck. Therefore, Mercedes-Benz is a single of the initial luxurious car or truck brand names in the entire world to count on the ground-breaking Dolby Atmos technology,” mentioned Britta Seeger, Member of the Board of Management of Daimler AG and Mercedes-Benz AG accountable for Gross sales. “With Dolby Atmos and the Burmester sound technique, we offer our consumers an fascinating tunes practical experience in the vehicle that is practically like a live concert. I am confident the consumers will be delighted.”

Testing Burmester Sound in Mercedes
Engineers from Burmester and Mercedes teamed up to improve the immersive seem system’s performance for the interior of a car.

The enjoyment hardware of the Burmester superior-stop 4D sound system set up in the Maybach and the S-Course involves:

  • 31 speakers, which include 6 peak speakers that emit their seem from higher than, four in the vicinity of-ear speakers in the front seats, and an 18.5-liter subwoofer
  • 8 audio transducers (two for each seat)
  • 2 amplifiers
  • 1750 watts electrical power

John Couling, Senior Vice President Industrial Partnerships, Dolby Laboratories had this to insert: “At Dolby we are passionate about extending the Dolby Atmos Songs encounter so that consumers can get pleasure from it anywhere and Mercedes-Benz shares our vision. We are energized to be collaborating with them to accelerate the adoption of this immersive auditory working experience in cars and trucks. The integration of Dolby Atmos into the S-Course and the Mercedes-Maybach will supply an additional top-quality element to prospects whether or not they are in the driving seat or a passenger.”

An immersive audio working experience, Dolby Atmos Tunes adds space, clarity and depth to new music. The engineering empowers audio content material creators to place discrete audio aspects or objects in a three-dimensional seem discipline, which goes outside of the abilities of mono or stereo, or even common linear surround audio. In the decades because its introduction, Dolby Atmos has been used to enrich studio mixes of not just new releases but also back again-catalog substance. In lots of cases, the initial artists, engineers or producers have gone back again to the initial grasp tapes to build fully new mixes that exploit the new structure.

Dolby Atmos New music is at the moment offered in Apple Tunes, Tidal and Amazon Audio. The Mercedes implementation makes use of Apple Tunes for Dolby Atmos shipping and delivery. Apple now has countless numbers of tracks obtainable in the structure. A subscription to Apple Music is needed.

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